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7AG516 Strategic and Financial Performance Management
Individual coursework – financial accounting – application of interpretation techniques and critical analysis for the purpose of analysing the financial position of a company.
Weighting: 50 %
Word limit: 2,000 words (plus or minus 10%). A 5% penalty will be applied for breaches of this range.
Assesses Learning Outcomes: 1 and 2.
1. Critically analyse financial data and interpret information, evaluating timeliness, relevance and validity;
2. Critically evaluate the wider role of fundamental analysis within the context of corporate performance;
In this assignment you are being asked to analyse and evaluate the financial position of a company, using both financial and strategic tools.
Taking three years’ of the published accounts (i.e. income statement, statement of financial position (balance sheet) and cash flow statement) of a chosen company apart from GSK Plc and AstraZeneca (which may either be the one you work for or a listed company):
If you wish to calculate more than two ratios from a section, this should be to further illustrate a trend which you believe is of interest. Therefore any additional ratios will be given additional credit ONLY if you can demonstrate the relevance to your analysis. You should show your workings in the appendices (not part of your word count) and use tables or graphs to present your data in the main body of your report.
There is no requirement to provide an executive summary.
All sources of information used must be reported according to the Harvard referencing system.
This is a guideline for the relative weighting of elements of the assessment and below is the marking rubric used in this assignment:
Introduction and initial analysis of company and industry
Calculation of appropriate ratios including workings
Financial evaluation of the company
Conclusion and recommendation
Format and presentation, including referencing
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