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Comparative Analysis Report
Word Limit or equivalent (e.g. time)
Learning Outcomes Assessed
2. Compare and contrast the merits and limitations of different research approaches and how they inform a research proposal
3. Demonstrate awareness of issues related to the practice of management consultancy, business research and professional conduct.
If anything about this assignment is not clear to you, please contact your module leader.
Choose one of the research or consultancy topics supplied to you by the module team.
Compare and contrast two methodologies you could use to investigate the topic further:
On the title page list the following:
Introduction (suggested word count 200 words)
Quantitative study (suggested word count 500 words)
Qualitative study (suggested word count 500 words)
Recommendation (suggested word count 300 words)
You should save your work with the title BMGT2400-Ass01-Student Number.
You can submit an assessment plan of your work in progress or a short piece of text (no longer than one side of A4, no smaller than Font 11) to enable you to obtain guidance on the overall structure and direction of your assignment. You should bring this plan/page to your assignment tutorial (taking place in week 15).
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